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	<title>Juliet Fay Copy Writer</title>
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	<description>Copy that sells</description>
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		<title>Why good signage for you farm gate sales (or farm shop) is essential</title>
		<link>http://www.onlinesalesmessages.com/good-signage-farm-gate-sales-essential/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=good-signage-farm-gate-sales-essential</link>
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		<pubDate>Thu, 26 Apr 2012 14:34:23 +0000</pubDate>
		<dc:creator>Juliet Fay</dc:creator>
				<category><![CDATA[Direct selling farm produce]]></category>
		<category><![CDATA[Farm Diversification]]></category>
		<category><![CDATA[farm retail]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[farm marketing]]></category>
		<category><![CDATA[farm signs]]></category>

		<guid isPermaLink="false">http://www.onlinesalesmessages.com/?p=1534</guid>
		<description><![CDATA[In Britain during World War II road signs were taken down because of fears of a German invasion. The thinking was that it would slow down an advancing army. No signs, no directions. Travel for just a few miles in the British countryside and you soon see how confusing it would be without signs. Signs <a href='http://www.onlinesalesmessages.com/good-signage-farm-gate-sales-essential/'>[...]</a>]]></description>
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		<title>3 mistakes to avoid when using Twitter for Career Development</title>
		<link>http://www.onlinesalesmessages.com/3-mistakes-avoid-twitter-career-development/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=3-mistakes-avoid-twitter-career-development</link>
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		<pubDate>Tue, 24 Apr 2012 15:18:24 +0000</pubDate>
		<dc:creator>Juliet Fay</dc:creator>
				<category><![CDATA[Twitter]]></category>
		<category><![CDATA[career development]]></category>

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		<description><![CDATA[Simon Cowell of X Factor fame, is well aware of the pitfalls of celebrity right now. After years of thrusting unsuspecting members of the public into the limelight where some were savaged by the tabloid press, he is now getting a taste of his own medicine. An unauthorised biography has been seized upon by those <a href='http://www.onlinesalesmessages.com/3-mistakes-avoid-twitter-career-development/'>[...]</a>]]></description>
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		<title>Why a secondary &#8216;call to action&#8217; on web pages is often missing (and causes unnecessary reader departures)</title>
		<link>http://www.onlinesalesmessages.com/secondary-call-action-web-pages-missing-and-unnecessary-reader-departures/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=secondary-call-action-web-pages-missing-and-unnecessary-reader-departures</link>
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		<pubDate>Wed, 18 Apr 2012 15:33:45 +0000</pubDate>
		<dc:creator>Juliet Fay</dc:creator>
				<category><![CDATA[copywriting]]></category>
		<category><![CDATA[call to action]]></category>
		<category><![CDATA[web content]]></category>
		<category><![CDATA[website]]></category>

		<guid isPermaLink="false">http://www.onlinesalesmessages.com/?p=1539</guid>
		<description><![CDATA[Which is your dominant hand? Left or right? We use the dominant hand for important things like writing, hammering and striking the ball with a racket or bat. It is called the dominant hand because its role is more important. Or so we think. But where would we be without the other, less used hand? <a href='http://www.onlinesalesmessages.com/secondary-call-action-web-pages-missing-and-unnecessary-reader-departures/'>[...]</a>]]></description>
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		<title>Why taking a Perample Sample into butchers gives you twice the chance of getting a regular order</title>
		<link>http://www.onlinesalesmessages.com/perample-sample-butchers-chance-regular-order/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=perample-sample-butchers-chance-regular-order</link>
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		<pubDate>Thu, 05 Apr 2012 11:12:03 +0000</pubDate>
		<dc:creator>Juliet Fay</dc:creator>
				<category><![CDATA[Farm Diversification]]></category>
		<category><![CDATA[farm retail]]></category>

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		<description><![CDATA[In the days before websites, I turned to the Yellow Pages to find butchers’ shops in the nearest city. Once I had a list, I set off, without any samples, hoping to interest them in our organic chickens. At each shop I gave my spiel about our wonderful chickens, and smiled hopefully. What happened? All <a href='http://www.onlinesalesmessages.com/perample-sample-butchers-chance-regular-order/'>[...]</a>]]></description>
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		<title>How the Grocer’s Apostrophe led to generations of confused writers</title>
		<link>http://www.onlinesalesmessages.com/grocers-apostrophe-led-generations-confused-writers/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=grocers-apostrophe-led-generations-confused-writers</link>
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		<pubDate>Thu, 05 Apr 2012 10:01:53 +0000</pubDate>
		<dc:creator>Juliet Fay</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Style]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[style]]></category>

		<guid isPermaLink="false">http://www.onlinesalesmessages.com/?p=1519</guid>
		<description><![CDATA[When you have a baby, everyone has an opinion about the best way to look after it. Your mother will tell you how she did it in her day. Your mother-in-law will tell you something else. The midwife will give you the current thinking (which contradicts everything else you’ve heard) and your friends will do <a href='http://www.onlinesalesmessages.com/grocers-apostrophe-led-generations-confused-writers/'>[...]</a>]]></description>
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		<title>When to use capitals in headlines and subheads</title>
		<link>http://www.onlinesalesmessages.com/capitals-headlines-subheads/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=capitals-headlines-subheads</link>
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		<pubDate>Thu, 29 Mar 2012 10:07:14 +0000</pubDate>
		<dc:creator>Juliet Fay</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Style]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[style]]></category>

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		<description><![CDATA[Once upon a time in olde England we used to say thou and shalt. We don&#8217;t anymore. Language and style evolve. Yesterday I had a discussion with associates in Canada, about capital letters in headlines. In my article writing, I use sentence case. That means I only use a capital at the beginning of the <a href='http://www.onlinesalesmessages.com/capitals-headlines-subheads/'>[...]</a>]]></description>
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