I remember when we first tasted our home reared organic meat. As the bacon fried in the pan we oohhed and aaahed because NO yucky white liquid came oozing out of the bacon. This was going to be good. We made a big thing of sitting down with our plates of bacon and sausage, admiring [...]

 
How Twitter newbies can measure return on investment

Bad news I’m afraid. You can’t measure return on investment if you’re drowning in the sea of random chat on Twitter. Following conversations about runaway dogs in Richmond Park and Stephen Fry’s latest perfectly formed tweet will give you hours of pleasant diversion. A return of sorts but not, I’m sure, the return you were [...]

 

When you learn to drive everything about a car is new and unknown. To drive the car well you need to know what the instrument dials are showing, what the pedals do and which stalks turn on which equipment, so too you need to thoroughly understand all the many components of your market if you [...]

 
Why a database is essential to keep people haunting your farmers' market stall

You go inside an old, deserted house on the edge of town. Standing in the hall you hear a creaking sound. Back and forward. To and fro. It’s coming from the front room. Nervously you push open the door. What will you find? Is the house haunted? There in the corner is a wooden rocking [...]

 
How QR codes make it easy for farmers’ market customers to subscribe to your list

When Alice stepped through the looking glass, she was instantly transported to another world full of fascination and enchantment. QR codes transport the customer in front of you, online to discover exciting goodies, offers or fun videos, competitions or information to help them pull off a gourmet dinner party. To make sure it’s not a [...]

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